Approach / Methodologyv3.4 · 2026

Four phases. Boring on purpose.

Amazon doesn't reward clever. It rewards consistent, well-sequenced, well-shipped work. Our methodology is exactly that, written down, dated, and shared with every client on day one.

/ Phase 01, Week 1

Audit

A 40-point teardown of your account: listing, ads, catalogue health, brand registry, P&L unit-economics, marketplace coverage, organic share, defensive posture, brand protection. You get the document whether or not you hire us.

  • /Keyword indexation report
  • /Listing-level scoring (8 axes)
  • /Ad account audit (campaign-by-campaign)
  • /Catalogue health & variation tree
  • /Brand Registry & protection posture
  • /P&L unit-economics check
  • /Marketplace coverage gap-analysis
  • /Estimated revenue-on-table
/ Phase 02, Weeks 2-4

Architect

A 90-day plan ranked by ROI. Listing rewrites, A+ rebuild, ad-account restructure, creative shot list, catalogue clean-up, sequenced so revenue compounds rather than competes with itself. Signed off by the founder on your side before a single change ships.

/ Phase 03, Weeks 4-12

Activate

We ship it. New listings live, ads rebuilt from zero, creative in flight, brand registry locked down. Weekly Loom + dashboard. Every change documented and reversible. Quarterly P&L review, with the founder, not an account handler.

/ Phase 04, Quarterly

Accelerate

Once you're stable: international expansion, new ASIN launches, category attacks, M&A diligence. The growth lever, not the maintenance bill. This is where the relationship pays for itself ten times over.

Phase 01 starts this week.

The audit is genuinely free. No obligation. No follow-up sequence. Just the document and an honest conversation.

Book your audit